Choosing the best modal popup tool

The Best Modal Popup Tool for Lead Generation

It’s no secret that one of the most used lead generation tools is the lightbox or modal popup. But despite their popularity, popups raise the hackles of even some of the top content marketing influencers (see what…    READ MORE

Optimize the Digioh Lightbox for improved targeting of visitor segments
Photo by Forgemind ArchiMedia / CC BY 2.0

The Best Lead Nurturing Tool

What is Lead Nurturing? Your leads may not be ready to make a purchase when they first visit your site. Lead nurturing focuses on educating those leads, and presenting them with content they find valuable…    READ MORE