2016 B2B Content Marketing Data and Insights

2016 B2B Content Marketing Effectiveness and Strategy Data and Insights [Infographic]

The Content Marketing Institute and MarketingProfs have done it again. 2016 B2B Content Marketing Benchmarks, Budgets, and Trends is out and what stands out most this year is just how few marketers say they are effective at…    READ MORE


New Feature: Add JavaScript in Lightboxes to Maximize Marketing Automation Efforts

You can now add JavaScript to Digioh lightboxes to maximize your marketing automation efforts. A simple embedding of a code snippet means you can now: Track lightbox events with Google Analytics, Use pixel-based retargeting to recover lost conversions, Incorporate…    READ MORE


The Only Two Questions That Matter for Effective Calls to Action

Have you given much thought to what the “action” in a call to action really is? Whether you’re asking visitors to subscribe to a newsletter, schedule a demo, sign up for a free trial or buy…    READ MORE


Leverage What You Know About Your Visitors to Deliver Highly Targeted Relevant Content

You already know that delivering targeted relevant content to visitors boosts your site’s conversion rate. And you also know that the key to delivering relevant content is knowing who your visitors are, especially how aware…    READ MORE

Choosing the best modal popup tool

The Best Modal Popup Tool for Lead Generation

It’s no secret that one of the most used lead generation tools is the lightbox or modal popup. But despite their popularity, popups raise the hackles of even some of the top content marketing influencers (see what…    READ MORE